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If you’re not familiar with Amazon’s annual Prime Day 2021, it’s essentially the Black Friday of fall that you definitely don’t want to miss. Last year was a little different because the annual sale event was pushed back due to the pandemic, but this year, the “Black Friday of July” is back on track and happening in the summer as per usual. Prime Day will run for two days straight this year (June 21 and June 22), with plenty of the same massive price cuts we usually see across all categories, from home appliances to beauty, and opportunities to support small businesses. And, Amazon Prime Day 2021 may not be live yet, but there’s already plenty of early Prime Day deals to take advantage of ahead of the massive shopping event.
Of course, as you probably guessed, you do have to be an Amazon Prime member to get access to this enormous sale each year, so if you aren’t already, it’s probably the perfect time to sign up before Black Friday 2021 season begins and the general holiday shopping season begins (after all, it’s closer away than you’d think). With your membership, you’ll get access to everything from Amazon Prime Video (Hello, Marvelous Mrs. Maisel!) to free shipping and access to Prime Music. (Seriously, it will be worth it for the two-day shipping alone.) If you’re on the fence about committing to a year-long membership, but don’t want to miss out on the massive deals to come, though, Amazon always offers a free Prime trial, which will allow you to participate in Prime Day—along with all of the other benefits.
Check out some of the best Prime-Day scores we’ve found so far (some of which are already live!), and make sure to bookmark this page, as we’ll updating it with new deals and promotions.
Our mission at STYLECASTER is to bring style to the people, and we only feature products we think you’ll love as much as we do. Please note that if you purchase something by clicking on a link within this story, we may receive a small commission of the sale.
NUFIWI Print Knit Bodycon Dress
Our fashion editor, Bella is obsessed with this Hockney dress dupe.
JW Pei Gabi Handbag
This affordable handbag is favorited by a slew of supermodels, including EmRata.
Levi’s Rib Cage Jeans
These Hailey-Bieber-approved jeans have ultra-high-rise fit and look just like true vintage denim—they even have a button fly closure.
On both days of the event, select fashion and accessory items from The Drop will be discounted up to 25%.
Moshengqi Butt-Lifting Leggings
These super-flattering leggings are Lizzo-approved and massively discounted RN.
Fossil Riley Quartz Watch
* Fossil is offering over 35 percent off select watches, including the Gen 5 Julianna Stainless Steel Touchscreen Smartwatch with Speaker ($189, was $295) and select fashion watches starting at just $40, including the one above.
Narwal Self-Cleaning Robot Mop & Vacuum Cleaner
This self-cleaning robot is a major game-changer for those of us who hate to clean.
All-new Echo Show 8 (Second Generation) Bundle
For a limited time, take $25 (15 percent) off the all-new Echo Show 8 bundle, which also comes with a Blink Mini.
Amazon Smart Plug
Amazon Prime members can take $10 off this game-changing smart plug ahead of Prime Day.
Echo Dot (3rd Generation) Speakers
How cute is this pink Echo?
Robrock Robot Vacuum Cleaner
If you haven’t invested in a robot vacuum yet, now’s the time to do so while they’re on sale. Trust me, it’s worth it.
Lodge Cast Iron Pan
This top-rated kitchen essential is 45 percent off right now.
Icy Blue SodaStream ($40 Off)
Got a seltzer habit? Instead of buying cans by the boatload, invest in this $50 SodaStream. You can make your own seltzer from home — and you’ll never have to deal with your favorite flavor being out ever again. The SodaStream is rarely this discounted, so this is def worth adding to your cart.
Sakara Life Products
From June 21 to June 22, Sakara Life is offering 25% off all items in their Amazon store, including their recently launched Metabolism powder.
Luxe Luv Vibrator
This best-selling sex toy is still significantly marked down.
This set of six crystal wands, which includes Clear Quartz, Black Tourmaline, Citrine, Rose Quartz, Tiger Eye and Amethyst, are a must-have. Plus, they’re gorgeous!
NuFace Toning Devices
On June 21 and June 22, NuFace is offering up to 40 percent off on their coveted toning devices.
Mario Badescu Seaweed Night Cream
Mario Badescu’s Seaweed Night Cream hydrates skin while sleeping. Elastin, collagen and hyaluronic acid work to nourish dehydrated skin and calm irritation. The main ingredient, bladderwrack, is a type of seaweed that softens and nourishes skin to achieve smooth, dewy, younger-looking skin overnight.
Natura is offering 15 percent off all products on the Amazon store, including their best-selling (and heavenly-scented) Maracujá Collection Set.
This daily cleanser features AHAs and fruit enzymes to gently remove dirt, oil and makeup.
Dr. Hauschka Firming Mask
This luxe mask by Jennifer Lopez’s favorite skincare line is still 30 percent off.
Foreo Luna 2 Facial Cleansing Brush
This sonic facial cleansing brush doubles as a massager. I’m obsessed with it. Get it while it’s on discount!
LiLash Eyelash Enhancing Serum
LiLash will be offering 15 percent-off discount across their entire catalog of lash and brow-enhancing serums (LiLash and LiBrow).
A version of this story was originally published on July 1, 2019.